The question isn't how big you are. It's whether you have a real brand, a real product, and decisions that need an experienced operator in the room. If yes, we should talk.

We work with a small number of brands simultaneously, intentionally. You're not buying access to a firm. You're getting two senior operators who are actively inside your business. That requires us to be selective.

Consumer brands with a strong product and design point of view: intimates, apparel, accessories, footwear, home, and beauty. What our clients have in common isn't the category. It's the gap; a brand customers love, and a commercial infrastructure that hasn't yet caught up with the opportunity.

Agencies execute within a channel. We own the strategy across all of them and we're accountable to the business outcome, not the deliverable. Most of the brands we work with still have agencies and team members. We direct them.

No. We work alongside your team and fill the senior leadership gap. In most cases, your existing team performs better once there's clear direction and someone accountable for the overall picture.

That depends on you, and we mean that. Some founders want to be close to every decision. Others need us to move independently and keep them informed without requiring their time. Most land somewhere in between, and it shifts as the engagement progresses. We adapt to how you work best.

Then we tell you that, along with exactly what needs to be true before it makes sense. We're not interested in starting an engagement that isn't set up to work. The Diagnostic is designed to give you a real answer, not a rationale for the next invoice.

Every engagement is scoped personally. The Diagnostic phase typically runs four to eight weeks with an approximate rate of $15,000–$20,000. Ongoing partnership engagements start at $10,000/month. No “standard” packages — only the right structure for your brand.

Typically two to three weeks from first conversation to a signed agreement. The Diagnostic begins immediately after we sign.